Seen on Class CNBC: NeuroCast showed a TV host the exact second attention dropped. Watch the clip
Yakkyofy/NeuroCast

See the second they scroll away on TikTok

NeuroCast reads how a viewer's brain reacts to your ad, second by second, and tells you what to fix before you pay to show it.

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// NeuroCast report “Still waiting for your agent?” · Yakkyofy ad · 0:28
--/100 --

NeuroCast says: --

0:00
Hook--
CTA reward--
Sustained--
Brain response, second by second
// What the channels said
    // Platform fit
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      Yakkyo in the news
      Class CNBC Il Sole 24 Ore Teleborsa Yakkyo S.p.A. is listed on Euronext Growth Milan Built on TRIBE v2 brain research by Meta FAIR

      On air · Class CNBC · 4 June 2026

      We scanned a TV host live on air.

      Emerick De Narda on Class CNBC
      Emerick De NardaJournalist and host at Class CNBC for 20+ years. NeuroCast read the first minute of his own show, Trading Nation. Here is what it found, as said on air.
      1. 0:00 to 0:03
        The intro theme“In the first 3 seconds, attention is at its maximum.”10:58
      2. 0:09 to 0:17
        The theme ends“As the theme ends, around second 9, the audience drops.” … “From 9 to 17, a small dip.”11:10
      3. Opening line
        “You'll be with us until 2 pm.”“That's the drop. The biggest attention drop.”12:04
      4. 0:17
        He claps his hands“At second 17 you win the audience back, when you clap.”11:49
      5. The news
        Charts on screen“The other maximum peak is when you show the charts.” Memory encoding climbs too.11:59

      “Ah, right there. I need to go back over that.”

      Emerick De Narda, on air, about his biggest drop (translated from Italian) 12:20

      “We adapted it to follow the hook, to check if the video holds attention, and if the final call to action is strong enough.”

      Giovanni Conforti, CEO, Yakkyo S.p.A. (translated from Italian) 14:10

      Apulia Edge · Hotel Metamare, Mola di Bari · 26 to 28 May 2026

      Shown first behind closed doors. At Apulia Edge.

      Apulia Edge is Yakkyo's private retreat for active European dropshipping merchants, 50 seats. NeuroCast had its own session: real ads, scored live on the big screen.

      Photos: Yakkyo. Sessions ran under the Chatham House Rule, so no attendee names or quotes.

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